Logo to Support Hetrick-Martin Institute
NEW YORK, Apr 21, 2010 (BUSINESS WIRE) --On Monday, April 19, 2010, the GLBT employee affinity groups of Interpublic Group (NYSE: IPG) and Time Inc. (NYSE: TWX) held a fundraiser featuring RuPaul's Drag Race to benefit the Hetrick-Martin Institute, home of the Harvey Milk High School. IPGLBT, an Interpublic resource group for GLBT employees and their allies, hosted the fundraiser in conjunction with OUT@Time Inc., the gay employee resource group at Time Inc. and Viacom's (NYSE: VIA) Logo cable channel.
"The Hetrick-Martin Institute is a remarkable resource for at-risk youth, and Interpublic is proud to participate in supporting this important community organization," said Philippe Krakowsky, EVP, Strategy & Communications at Interpublic Group. "We're also excited to partner with OUT@Time and Viacom's Logo on this worthy fundraising event. It represents one of the many programs that we are undertaking as part of our commitment to promoting diversity and inclusion across our organization."
The evening started with a cocktail reception at Interpublic Group's main office in New York, attended by more than 150 people. The highlight of the evening was a guest appearance by RuPaul'sDrag Race breakout star Pandora Boxx, a recently cut contestant from the show, who mingled with guests and charmed the crowd. The reception was followed by a private screening of the evening's RuPaul's Drag Race episode and an exclusive sneak-peek of the season finale held in the HBO headquarters next to the Interpublic office. Over $2,000 was raised during the evening for the Hetrick-Martin Institute.
The Hetrick-Martin Institute (HMI) runs a program in New York that supports at-risk gay, lesbian, bisexual, transgender or questioning youth. HMI also directs the groundbreaking Harvey Milk High School. IPGLBT has been working with HMI throughout the year, including tutoring students at the high school.
The mission of the IPGLBT group is to ensure that GLBT employees, consumers and their allies have relevance within IPG, their operating companies, and the work they do for their clients. It is one of four groups in the IPG MERGE (Multicultural Employee Resource Groups for Excellence) program, which aims to bring employees together in support of the company's inclusion and diversity mission.
OUT@Time Inc. is an employee organization for Time Inc. lesbian, gay, bisexual, and transgender employees created to address the ever evolving needs of the LGBT community and to be a voice for the community within the corporate structure.
Interpublic is one of the world's leading organizations of advertising agencies and marketing services companies. Major global brands include Draftfcb, FutureBrand, GolinHarris International, Initiative, Jack Morton Worldwide, Lowe Worldwide, Magna, McCann Erickson, Momentum, MRM Worldwide, Octagon, UM and Weber Shandwick. Leading domestic brands include Campbell-Ewald; Campbell Mithun; Carmichael Lynch; Deutsch, a Lowe & Partners Company; Hill Holliday; ID Media; Mullen; The Martin Agency and R/GA. For more information, please visit www.interpublic.com.
About Time, Inc.
Time Inc., a Time Warner company, is a world class branded content company, investing in the future and engaging more than 123 million consumers monthly; whenever, however, and wherever they are. With 22 magazines and 26 Web sites in the U.S., it is the country's largest consumer publisher. Each month, one out of every two American adults reads a Time Inc. magazine, and one out of every five, who are online, visits a company Web site (over 52 million monthly unique visitors). Time Inc.'s popular brands and successful franchises extend to online, television, cable VOD, satellite radio, mobile devices, events and branded products.
Logo is the world's leading ad-supported cable, satellite, online, mobile and digital entertainment network from MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B) for gays and lesbians, their families and friends. Launched in 2005, Logo's cable channel is in more than 46 million homes across the United States and is complemented by a federation of online properties, including LogoTV.com, TripOutGayTravel.com, AfterEllen.com, AfterElton.com, 365Gay.com, DowneLink.com and NewNowNext.com. Logo's content is distributed across all leading download-to-own, streaming and mobile services. The most influential brand for the most influential audience, Logo provides a mix of original and acquired entertainment as well as news, social networking and community building that are authentic, smart, fun, entertaining, and inclusive. Logo joins MTV Networks' roster of popular and highly targeted brands which include MTV, Comedy Central, VH1 and Spike TV.
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SOURCE: Interpublic Group
Tom Cunningham, 212-704-1326